Alchemy Experience at Cairo Design Week
Al Ismaelia hosted the Alchemy Experience at the restored Tamara Haus during Cairo Design Week on November 23–24, 2025. Presented in partnership with Creative Dialogues, the event brought together regional and international creatives for an immersive program blending heritage, innovation, and cross-cultural collaboration. The activation featured live recordings of Creative Chats with Alaa Sawaf and discussions led by prominent speakers from across the Middle East, fostering meaningful dialogue and advancing Creative Dialogues’ regional mission.
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